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💜 Elevate your hair game with rich, lasting color that turns heads!
Ion 6VV Dark Plum Blonde Permanent Creme Hair Color delivers a vibrant, long-lasting shade with 100% gray coverage. This paraphenylenediamine-free formula is enriched with ionic wheat germ protein and botanical extracts, ensuring nourished, healthy hair. Vegan and cruelty-free, it offers salon-quality, fade-resistant color in a convenient 2.05-ounce tube.






| ASIN | B07QPB18ZC |
| ASIN | B07QPB18ZC |
| Best Sellers Rank | #3,613 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #53 in Hair Color |
| Brand Name | ion |
| Color | 6VV Dark Plum Blonde |
| Container Type | Box |
| Customer Reviews | 4.3 4.3 out of 5 stars (5,119) |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Is Discontinued By Manufacturer | No |
| Item Form | Cream |
| Manufacturer | Arcadia Beauty Labs LLC |
| Manufacturer | Arcadia Beauty Labs LLC |
| Material Features | Cruelty Free |
| Material Type Free | Paraphenylenediamine Free |
| Number of Items | 1 |
| Package Dimensions | 6.34 x 1.61 x 1.14 inches; 2.08 ounces |
| Product Benefits | Nourishing |
| Unit Count | 2.05 Ounce |
T**U
Happy surprise
I took someone’s advise and used 20 developer with the orchid dye. I am brunette with a lot of gray. Been using Pulp Riot jam but this color blows it out of the water! Deep, rich color. I’ve had so many compliments from strangers and friends. I have a new go to for radiant, shiny purple! Total gray coverage and is lasting. I do get some color on my towel, even after several washes. So be careful of that. I use all white towels so I can bleach them. It came right off. Great product!
J**O
10/10 color retention
I dyed my hair in the beginning of July 2025 as seen in the first picture. The second and third pictures were taken today, March 3 of 2026. This color LASTS!! In the current photos, you can see my hair is naturally very dark brown (the black dye has since faded out). I have virgin hair, never been bleached or lightened. The color retention is crazy and the red does not bleed past the first week of washing. I did not and do not use any sort of specialty color-safe shampoo or conditioner (probably why the black faded so quickly), and I did not use the Ion Color Sealer after dyeing it. I used the Ion 20 volume developer. I usually wash my hair twice a week, sometimes three times, but I NEVER put heat on it, so I’m not sure if that has anything to do with it as well. Overall, I genuinely highly recommend this product!
R**G
Great on UNBLEACHED HAIR 😊👍
Update: Best dark blue PERMANENT COLOR ON THE MARKET! I wash my hair about 3 x's a week, warm not cold water. The dye does bleed a little during wash but still vibrant. I have tried ALL PERMANENT dark blue hair dye available, this one is absolutely the best. I included a recent photo after nearly 2 months of regular shampooing. Note: did not bleach my hair first; uses 20 vol cream Ion peroxide over natural level 5 to 8 hair Wife says: Perfect with 20 vol developer on UNBLEACHED natural hair! No need to bleach first of you want a subtle dark blue. My natural color ranges from grey, dark blonde, to brunette. You can see the different shades of blue on all my different natural shades, that's why there are different shades of blue. I recommend. Much better price inside the Sally's shop, but was nice to be able to order online to try it first before going to the shop TO BUY SEVERAL MORE 😆
M**I
Color Description Not Accurate
I ordered the color medium brown to refresh my color. My hair was already brown but, I needed to touch up my roots and even it the overall color. I'm trying to find a new brand to use and I've heard good things about this brand. I've been dying my hair on my own for years so i have a pretty good idea of what I'm doing. It turned my hair black. It was actually darker than my natural hair color which is a brownish black. I ended up doing a bleach wash to get back to the color I wanted
K**.
Forget box dye! This is my go to!
⭐️⭐️⭐️⭐️⭐️ Highly Recommend – Stunning Purple Results! I purchased Ion Permanent Brights Crème Hair Color in Radiant Orchid, and I couldn’t be happier with the results! I ordered two boxes since my hair is long (about halfway down my torso), and I definitely recommend doing the same if you have longer or thicker hair. For reference, my hair was previously dyed purple using box dye, and I did not lighten it before applying this product. I mixed both boxes together with 10-volume developer in a reusable dye bottle and applied it as a full-head application. The color turned out absolutely incredible a rich, vibrant, and beautiful purple that looks very professional. Honestly, this dye has completely converted me to salon-grade hair color. If you’re considering going purple, this is 100% the dye you want. The only minor downside is the very strong smell, but that’s pretty standard with salon-quality hair dye, so it didn’t bother me much. I’ve attached a photo, though it truly doesn’t do the color justice (my daughter was asleep, so I couldn’t take a better one). After rinsing with cold water only, I applied conditioner and left it in for about 5 minutes. My hair feels soft, healthy, and undamaged, no dryness or stiffness at all. Overall, I’m extremely impressed. 5/5 stars, you’ve definitely gained a loyal customer!
J**E
Don’t forget to order developer with this!
Be Aware*** you need to order a developer 10 with this. It does not come with developer. Color is great! Stayed vibrant for quite a while. It did continue to leach color with every wash. Hence the 4 stars. That part is irritating for the sake of towels and other fabrics that come in contact with wet hair. Photo is from a month after application. On previously bleached hair.
M**N
My favorite black hair dye
I have been using this dye for many months now. It leaves my hair super black for a long time. If it gets on my skin, it's easy to get off with water. I haven't had to worry about a stain on my skin after coloring. Some marks are a little more difficult to get off if they stay on for the whole process, but still come of fairly easily with water and a rag/towel. The process I do that has made it last longer was: • Wash my un-dyed hair with shampoo only before coloring (no conditioner for this one) • Wait 24 hours from last hair wash to color (My hair gets oily fast, so 48 hours is too long for me). The oils help lessen the damage to your hair but too much oil has been a problem for me. • After I dye, rinse with cold water til the water runs clear and use the ION color sealer (this stuff genuinely works. You can use it a couple times a week after you dye too). I do not use shampoo or conditioner on this step so the color can settle in. • Wait 48 hours to wash hair again and wash every other day after that. This is when you can use conditioner again. When I started doing that I saw a big difference. Of course, make sure you tailor it to your hair type, but this is what's worked for me. The nice thing about this dye is that while it does make a little color come out during shampooing for some washes, it doesn't stain anything and doesn't run with just water. That means if it rains you won't have to worry! It doesn't get on my clothes at all if it gets wet like temporary colors.
J**S
Just what I need
Great item at a Fair price. Fast Shipping!
A**A
I decided to try this hair dye after being reassured by its claim of being PPD-free, as I have a known sensitivity to PPD. Unfortunately, during the patch test, I experienced skin rashes and irritation—exactly the kind of reaction I was hoping to avoid. This raises serious concerns: either the product is not genuinely PPD-free, or it contains another equally harmful chemical causing similar reactions. The whole point of purchasing a product labeled "PPD-free" is to avoid such issues, and this one completely failed to deliver on its promise. If you have sensitive skin or chemical allergies, I’d recommend being cautious with this product. For me, this was a disappointing and frustrating experience. Transparency about ingredients is critical, and this product left me with more questions than trust.
خ**ي
طريقة الاستعمال غير واضحه ويبدو ان هنالك مواد اخرى لم ترسل او على الاقل لم يتم ابلاغي بانه يتوجب علي شراء مستحضر اخر يخلط معه عموما اشتريته لانه خالي من PPD على اساس ان معي حساسيه من هذه الماده ولكن اتضح ان لدي حساسيه من جميع صبغات الشعر
—**—
I’ve previously dyed my hair many times and my hair has never fallen out, but with this product that I’ve never used it did. It’s not even worth it because the colour did nothing to my hair
Y**E
No difference in the hair color. Difficult to actually find the instructions. When I finally did on the inside of package the print was so small I needed a magnifying glass to read and even then it was unclear. Terrible smell. Would not recommend this product to anyone.
Trustpilot
2 months ago
2 weeks ago